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International Travel Expo + Mice Business & travel Expo

ITE & ITE MICE cover markets of the regional travel trade. The annual ITE is among Asia’s earliest established and is also the only travel fair in Hong Kong. With separate days and promotions for trade and public visitors, the Expo covers the regional travel trade and Hong Kong’s affluent individual travelers, both being key-targets for international wellness and medical tourism.

With its own visitor promotions, ITE MICE again co-locates with the long established and Hong Kong’s only international travel expo, ITE. Hong Kong’s only international travel expo, ITE & MICE features over 600 exhibitors from some 50 countries and regions. On display are tourism boards, resorts, hotels, airlines, theme parks, attractions, travel agents etc.

Reflecting trend that travel fast becoming part of life style, ITE & MICE highlights themes like Cruise, Wellness & Medical Tourism, and new themes this year include Honeymooning & Overseas Wedding, Travel Photography, and Study Tour. There will again be a Hong Kong Travel Agent Zone.

Coupled with its practical seminars, the Travel Expo offers regional buyers and trade visitors an effective platform for networking, sourcing of ideas, products and suppliers, and conducting businesses. During the first two days, the event opens only to trade visitors. Program includes around 100 free travel seminars and cultural performances, auctions of travel products and special offers by exhibitors. Seminars and functions are always major attraction of ITE & MICE. This year, around 20 is held in trade days for the travel trade.

Also, the two public days are packed with over an eighty free travel seminars by renowned speakers and cultural performances by troupes from different parts of the world. No wonder some remarked their outbound travel start at the Expo.

During the previous edition of the event were more than 50 related exhibitions which included hospitals, healthcare groups, clinics, spa and hot spring facilities, hotels and resorts.

ITE & MICE is noted for its highly international profile as over 20% of our 11,000 strong trade visitors and 80% of our exhibitors are from outside Hong Kong. Also, our seminars offer practical tips, new ideas and sharing of successful experiences.

ITE & MICE is organized by TKS Exhibition Services Ltd., and supported by the Hong Kong Tourism Board, Travel Industry Council of Hong Kong, China National Tourism Administration, the Macau Government Tourist Office, and trade associations of the event industry in Hong Kong and Macau. Cathay and Dragonair are Official Airlines, and MTR is Official Rail


Hong Kong

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  • country code: hk